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Marketing and Promotion

Marketing is ever-changing. You're either limited by time, budget or knowledge. Whether you need an extra hand or a recalibrated strategy, I will help you achieve increased revenue, conversion, engagement and awareness objectives. â€‹

Time-Saving, Revenue-Generating Solutions

Complete or Partial Execution

Are you spread thin? Where are you struggling to keep up? Do you need structure and process support?

 

I can take over marketing execution from concept to completion for entire campaigns or one-off marketing needs. You can think of me as your personal marketing assistant to help you get the job done. 

Strategy Makeover & Strategic Advising

Is it time for a transformative rebrand? What needs fine-tuning to achieve better results? Is your approach actually working?​

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I will design a personalized, sustainable strategy for you which integrates digital, traditional, growth and performance marketing tactics. I can advise you through the process and implementation or manage integration for you.  

Marketing Service Elements

Through strategic advising or complete execution, solutions can be implemented to fine-tune, polish and refine tactics that drive real, measurable business growth. Customized roadmaps will be tailored by the following elements according to your needs across acquisition, activation, retention, and referral to build the total strategy.

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There's no one-size-fits-all approach, but we also don't need to recreate the wheel. From research to the implementation of growth and performance marketing tactics, we'll reach your customers where they are.

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  • Market Research

  • Data Analysis and Performance Metric Tracking 

  • Product, Event, Experiential, Brand and Partner Marketing

  • Campaign Development 

    • Omnichannel and Multi-Channel Strategy

  • Brand Development and Positioning 

    • Strategy (purpose, mission, vision, values, audience)

    • Identity (logo, visuals, voice, tagline)

    • Management (marketing, customer experience, evolution) 

  • Marketing Asset and Branding Collateral Design Guidance

    • Multimedia Assets

    • Print Collateral

    • Long and Short Form Video

  • Content Creation and Storytelling

    • Blog Writing

    • Copy and Content Writing

    • Email Communication

    • Website/App Content

    • Social Ads and Content 

    • TV, Podcast and Radio Commercial Scripts

  • Digital Marketing and Paid Media Strategy

    • Social Media

    • Email (CRM) Marketing

    • Mobile (SMS, push notifications)  

    • Video Marketing (Reels, YouTube)

    • Web Ads (display, video, banner)

    • Search Engine Optimization (SEO) 

    • Pay-Per-Click Advertising (Google Web ads, Meta ads, Amazon ads)

    • Influencer Marketing 

  • Traditional Marketing

    • Outdoor (billboards, posters, local signage) 

    • Print Advertising (journals, magazine publications, newspapers) 

    • Direct Mail (flyers, catalogs, postcards, letters) 

    • Broadcast (TV, radio) 

Ready to dive in? Here's the process. 

1. Let's see if it's a good fit! I want to get to know you. We'll schedule a no-cost call to identify your needs, objectives, desired outcomes and challenges. 

2. If it's a match, I'll draft a custom quote determined by an hourly or project rate per advising call, complete campaign execution or one-off marketing element activation.  

  • For graphic design or video production, I can work with your team or source vetted vendors. 

 

​I'm here for you. Don't hesitate to reach out with questions by email or the contact form below. 

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